Young Kylie Jenner is on her way to becoming a makeup mogul, but it seems as though her brother-in-law wants to get in on the action.


That's right, ladies; Kanye West is in the process of creating a beauty collection, which will be named DONDA Cosmetics, after his late mother. 


Image result for kanye and donda


Donda West passed away back in 2007, following complications during a surgical procedure. 


According to TMZ, Kanye has filed legal documents declaring his intention to produce DONDA brand makeup, perfumes, lotions and other cosmetics. 



While the world is probably flailing around with excitement about this interesting news, it actually hasn't come as a huge surprise.


Kanye has been pretty clear about his intentions to make DONDA a full lifestyle brand, complete with 'holograms'.


Image result for kylie and kanye


Of course, we all know that Kanye's sister-in-law, Kylie Jenner, has a super-successful makeup brand, so they're set to be direct competitors. 


Will it be awkward? 



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