Here at MummyPages we understand that being an expectant mum is not only a time of great joy and excitement but also a time of stress and anxiety. It’s completely normal for parents to fret over whether they’re doing what’s best for their baby.
It’s also completely normal for new mums to feel inadequate and overwhelmed however the most important thing to remember is that this is all completely normal. As your baby gets older you will find that you will begin to trust yourself more and begin to trust your own instincts. Remember mother really does know best!
Mums have always associated the Pampers brand with reliability and trustworthiness which is why we were so excited to hear that after almost a decade they have launched their very first campaign which echoes the three simple words that really matter to your baby....’Love, Sleep & Play’.
Pampers have been working hard to try and get the message of ‘Trusting your instincts’ across to parents as when it comes to looking your baby, all that really matters is ‘Love, Sleep & Play’.
Pampers have made a precious film which consists entirely of YouTube clips which capture ‘real’ babies special moments. These clips are moments every mum will be familiar with, from falling asleep to exploring to enjoying playtime, Pampers hope to reinforce the idea that there are so many different ways to raise your baby, none of which are right or wrong. Pampers fundamentally believe that all babies require to ensure their happy, healthy development is Love, Sleep & play.
The Pampers campaign is a wonderful way to remind anxious mums not to worry about the little things, trust in themselves and enjoy the precious moments of their little one’s growing up.
June 2013
