Jamie Oliver has been a long-time advocate for change when it comes to childhood obesity rates in the UK.

 

But the celebrity chef was left “in shock” when the Government released their strategy on the issue.

 

Jamie appeared before the Health Safety Committee back in October 2015 to discuss the issue as well as talk about a sugar tax.

 

 

The strategy was released during the August government recess and has received much criticism from doctors and health professionals.

 

The strategy is the result of a very drawn-out and complicated debate.

 

 

Jamie took to his social media to share his disappointment with the plan saying:

 

“I'm in shock. The long-awaited Childhood Obesity Strategy from Theresa May’s new Government is far from robust, and I don’t know why it was shared during recess.

 

“It contains a few nice ideas, but so much is missing. It was set to be one of the most important health initiatives of our time, but look at the words used – ‘should, might, we encourage’ – too much of it is voluntary and suggestive.

 

 

“This strategy was Britain’s opportunity to lead the way and to implement real, meaningful environmental change, to start removing the crippling financial burden from our NHS and reversing the tide of diet-related disease.

 

“With this disappointing, and frankly, underwhelming strategy the health of our future generations remains at stake. I sincerely hope the Government's promise to ‘take further action where it is needed’ is true…”

 

 

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